Metal, fabric and beyond. We can help activate your brand creating products people will love and treasure.
Our Services
We’re always open to new ways to collaborate with clients. Here are the key ways we support our partners.
With over 25 years experience we can work as your production expert. Taking our bespoke designs and making them real. From metal product to clothing we have the expertise and supply chain to quickly produce your ideas to the highest standards.
We create collections of products that celebrate your brand experience and bring it to life. In addition to tailored product solutions, we support rebrandings, build webshops, and design services for a consistent and sustainable brand presence.
We license brand rights for the development, production, and marketing of official product lines. Strong brands like UEFA, the Bundesliga, and FC Barcelona have trusted
Am Ball as an experienced licensing
partner for decades.
Our Process
With over 25 years of experience, we turn concepts into reality quickly – offering support and advice every step of the way.
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Everyone in our teams has over 10 years experience. We know what sells, what people love and how to create a compelling range of enduring products. Whether you need advice on everything or just suggestions on materials, we’re here to help.
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Our team have a combined experience of over 200years. We know what sells, what people love and how to create a compelling range of enduring products. Whether you need advice on everything or just suggestions on materials, we’re here to help.
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We don’t like generic. We strive for originality and offer bespoke designs to reflect the values of your brand. It’s a collaborative process and we ensure we work closely together to create beautifully designed product. If you already have designs, great. We’ll ensure every detail is captured perfectly in production.
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We don’t like generic. We strive for originality and offer bespoke designs to reflect the values of your brand. It’s a collaborative process and we ensure we work closely together to create beautifully design product. If you already have designs, great. We’ll ensure every detail is captured perfectly in production.
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Our experience means we have the best suppliers and which in turn ensures the highest quality. From trophies to keyrings to scarves we can produce whatever you need.
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We have a lot of experience means we have the best suppliers and which ensures the highest quality. From trophies to keyrings to scarves we can produce whatever you need.
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Distribution
& Logistics
If you need help with distribution our logistics team can handle it all for you. From packaging to delivery to returns, we have you covered.
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If you need help with distribution our logistics team can handle it all for you. From packaging to delivery to returns, we have you covered.
SECTORS
We have a deep sports heritage working with the worlds top competitions for many years. We’ve transferred our knowledge and quality of production across numerous sectors and products where expectations are just as high.
We work across sports - from clubs to sponsors - on medals, scarves, bottles and high quality merch.
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We support hotels with tailored door tags, robes, slippers and retail-ready merchandise.
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We work with fashion brands on everything from bespoke keyrings to robes and merch for their stores.
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We help companies create sleek notebooks, pins, mugs and gifts for clients and staff.
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We work with venues on collectible lanyards, apparel, props and merch for their shops.
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We work with hotels on everything from bespoke keyrings to robes and merch for thier stores.
We work with hotels on everything from bespoke keyrings to robes and merch for their stores.
We work with hotels on everything from bespoke keyrings to robes and merch for thier stores.
We work with hotels on everything from bespoke keyrings to robes and merch for thier stores.
We work with hotels on everything from bespoke keyrings to robes and merch for thier stores.
Am Ball is a full-service sports merchandising agency based in Munich, working with federations, clubs, and brands across football, basketball, and handball. Our services span product development, licensed merchandise production, branded promotional items, event-specific collections, webshop development, and commercial brand positioning. We have supported organisations including UEFA, the DFL, FIBA, and PSG across more than 25 years.
Yes. We design bespoke merchandise from scratch, tailored to your brand identity, target audience, and budget. That covers everything from trophy replicas and pins to fan textiles and event-specific collections. We manage design, prototyping, and production coordination through our manufacturing network. Minimum order quantities depend on the product type, contact us for a project-specific quote.
We have worked with more than 300 sports organisations worldwide, from grassroots clubs to the largest international federations. Our clients include UEFA, the DFL (Deutsche Fußball Liga), FIBA, Paris Saint-Germain, and clubs across the Bundesliga, Champions League, and National Leagues in multiple countries. We work across football, basketball, handball, and adjacent sports.
Yes. Our experience in product development and brand activation translates directly to non-sports clients. We work with corporates, hospitality groups, cultural institutions, and any organisation that treats its brand as something worth investing in. If you need merchandise that represents your brand at a high standard, the industry context is secondary.
We coordinate the full production process through a trusted network of manufacturing partners, with Am Ball acting as the central point of responsibility for quality, compliance, and delivery timelines. We do not operate a factory, but we manage every step from approved prototype to final shipment. For licensed products, all manufacturing meets the compliance standards required by the rights holder.
We regularly support urgent requests, though feasibility depends on order volume, product complexity, and the timeframe involved. For events such as finals, launches, or last-minute activations, get in touch directly with your timeline and we will give you an honest assessment. Stock products can often be sourced and personalised faster than fully custom items.
Yes, on demand. For projects that require it, we can manage the full distribution chain: warehousing, packaging, delivery to individual addresses or event venues, and returns handling. This is particularly relevant for webshop-linked merchandise programmes where ongoing fulfillment is part of the brief.
Yes. We develop exclusive editions and co-branded merchandise for clients who need something beyond standard product ranges. Typical use cases include championship or tournament finals, milestone anniversaries, VIP gifting programmes, and partner activations. These projects are handled as bespoke briefs with their own development and production timeline.
We provide high-end marketing solutions for brands and companies across sports, lifestyle, and beyond.From product development to production, our team leverages its 25 years of experience to offer you a wide range of merchandising solutions for your brand. . Whether you're looking for exclusive merchandise, promotional items, or event-specific products, we provide tailor-made solutions that meet your needs.
Am Ball holds official licensing agreements with major rights holders including UEFA and the Bundesliga. This means the products we produce under these licences meet the compliance standards set by the rights holder, carry official branding, and are authorised for commercial sale and distribution. For projects involving third-party IP, we advise on licensing requirements as part of the brief.
If you have a project or would like to know more please reach out:
